Kai Cenat has surpassed the previous record for the most Twitch subscribers. During a month-long effort to increase subscriptions, the 21-year-old American streamer amassed 300,000 users on the Amazon-owned streaming service.

Cenat streamed 24 hours a day during his’subathon,’ which began on 1 February, conversing, gaming, interviewing guests, and even sleeping on air.

On Tuesday, the renowned YouTuber officially surpassed the previous Twitch record holder, Ludwig Ahgren.

Twitch is a livestreaming website where users often play video games while conversing with their audience.

Prior to April 2021, Ludwig held the record for the most Twitch subscribers, reaching a peak of 283,000 viewers during a nonstop stream.

Two years later, Cenat surpassed Ludwig’s record with his own subscription marathon, or “subathon” – a webcast whose countdown meter is extended each time a new subscriber joins the channel.

As a way for viewers to support their favorite streams and developers on the network, Twitch provides subscriptions.

The basic subscription plan in the United Kingdom costs £3.99, or $4.99 in the United States, with higher tiers costing more.

Also, users can gift memberships, therefore the number of subscribers can expand in part due to wealthy admirers who pay for monthly subscriptions for other viewers.

Cenat started his streaming marathon at the beginning of February to commemorate the commencement of Black History Month in the United States.

Throughout the past month, he has amused viewers with guests such as the comedian Reggie Brown and a Barack Obama impersonator.

He became the first African-American streamer to reach 200,000 Twitch subscribers on February 22.

After it was announced on Tuesday that he had surpassed 300,000 followers, Cenat told his viewers that his streaming marathon was the most difficult thing he had ever done.

“Stop claiming ‘I did it’ – we did it,” he stated as the overall number of subscribers surpassed 300,000.

We broke 300,000 on the last day of Black History Month!

“I’m ecstatic that I accomplished it with the folks surrounding me. I could not have done this with anyone else,” he continued.

Cenat’s continuous stream may still garner a few more subscribers, but his subathon, which he promised would go no more than 30 days, may conclude soon.

It is presently unknown if he intends to take a little break from the platform before returning to his regularly scheduled Twitch streams.

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